Happy Holidays from Free Agency Creative!

As many of our clients know, we often present moodboards that evoke the look and feel of our concepts. So what better way to express how we perceive the Holiday Season than a Christmas Moodboard!

Herewith, a collage of images that represent our associations and memories of the Season. Some are serious. Some are funny. And some are downright bizarre. Enjoy! Perhaps you will find images within that resonate with you.

Merry Christmas and Happy New Year from all of us here at Free Agency!

// Don, Tak, Lisa, Cameron, Kat, Dirk, Angie, JL //

A little of Venice

Well, I’ve been on vacation for 2 weeks and haven’t posted a thing. So, here are some photos from Venice during our 5 days there. I’m not going to bore you too much with details just lots of images. Images from Budapest and Krakow coming soon!

Ciao,
Don :)

2010 FALL FASHION SHOOT FOR PARK ROYAL MALL

We had a great time shooting the 2010 Fall Fashion Campaign for Park Royal Mall -  "Fall Head Over Heels in Love with Fashion".

In order to compliment the core typographic elements of the concept, our goal for the day was to capture the models falling and tumbling in mid-air. We shot the campaign at Sugar Studios in Vancouver with photographer Dexter Quinto who expertly directed the models through their paces. We had the opportunity to team up with Mark James who produced and co-art directed the shoot with us. All the outfits were expertly put together by Charlotte Stokes. 

Here are some more images that we love that didn't make it into the final campaign.

Click here to view the campaign on our website

MODA Hotel Wall Feature

FAC was honored to be asked by the Solterra Group of Companies to create a new wall feature behind the front desk of the Moda Hotel. We set out to bring a more contemporary, almost futuristic look to the room in order to contrast the traditional looking features of the lobby's existing architecture.

We'd like to thank Mike Allen at Adpoint for the impeccable job he did executing and installing our delicate design.

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FALL HOMESHOW 2010 Campaign

Free Agency Creative is pleased be working again with Marketplace Events on the marketing campaign for the 2010 Fall Homeshows for Vancouver, Calgary, Edmonton and Toronto.

Our goal was to focus on the individual LIFEstyles within the home in a fun, light-hearted way. It showcased ordinary people, enjoying the peace and serenity of their spaces made possible by the homeshows. We wanted to bring a fresh look to the campaign through a series of illustrations that brought an idyllic, surreal quality to the imagery. In order to speak to the diversity of the show offerings, we created language based on 3 taglines: Style Your Life, Renovate Your Life and Design Your Life. We also created an illustration of the new Vancouver Convention Centre for some early deliverables.

Stay tuned for the roll out of the marketing deliverables.

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AGENT PROVOCATEUR Ad

We were recently asked by Tara Parker Tait PR to create an ad for the international lingerie brand, Agent Provocateur. The ad was to promote an upcoming public event in downtown Vancouver showcasing their latest swimwear collection. Sadly, we don't have any pictures of the actual event.

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Identity Designs – An overview

I was putting together a sheet with logotypes and trademarks we’ve developed over the past few years and I thought I would share it. It’s strange, doing things like this, it certainly brings back a lot of memories. I’m proud to say that most of them are good. //Don